@misc{Lewis_Scott_Marketing,
 author={Lewis, Scott and Vitale, Joe},
 copyright={Copyright by Internetowe Wydawnictwo Złote Myśli},
 address={Gliwice},
 howpublished={online},
 publisher={Internetowe Wydawnictwo Złote Myśli},
 language={pol},
 title={Marketing impulsowy},
 keywords={marketing, marketing impulsowy},
}